JT Goldstein recognizes the way you once did business pre COVID-19 may change going forward. As a result, we recommend that you innovate (i.e. pivot) currently and through post COVID-19. Accordingly, we developed a simple template to assist you with this process, along with some preliminary thoughts on how we think you should pivot. We want you to consider three types of innovation when approaching this document:

(1) Incremental – small improvements to existing products or services
(2) Sustaining – adding a product or service that complements what you do, but is not part of your offering.
(3) Disruptive – turning your business model upside down, a whole completely new product or service.

We stand to assist you and hope you find this planning document useful.

Click here to View: JTG Pivot Template